I have been making jewelry pieces for a few years and attempting to sell my creations. I have sold at markets, yard sales, through word of mouth and as well have sold a few pieces online as well. Although I find making these creations simple enough, trying to sell them has become quite difficult over the years.
I think the difficulty in selling handcrafted jewelry online is the fact that there is an enormous amount of competition on the Internet these days. Everywhere you look someone is trying to sell their own creations and some of these people are selling their items at an extremely cheap rate.
Now this is fine if it isn't costing the person anything in the end to make the products but some of the prices I have seen has indicated to me that these people are selling their products at a loss. And this I will not do. I would rather give my items away as gifts than to lose money on the items.
Right now the main avenue I am using to try to increase sales is through my Facebook page Kim's Kreations. I haven't really branched out much on the Internet right now so sales are really slow. I do have an Esty Shop but have found this site to be overrun with jewelry sellers.
Selling online takes a lot of effort and a lot of time to accomplish. So you have to be really focused on driving traffic to your sites. Once you have the traffic trickling in, then the sales will follow. These types of sales are always a waiting game.
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